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If you can use computers to design buildings and cars,
why not underwear? Now you can. After four years of tests
and $2.9million in R&D, Wacoal, Japan's leading lingerie
maker, has come up with a computer graphic system that shows
women how to hide or highlight their curves by using the
right undergarment. The result: a 10% lingerie sales increase
at the 12 stores using the system.
Customers strip down to their underwear and stand in front
of a video camera that displays their outline on a computer
screen. The screen lets the customer see how her shape compares
with one that store consultants consider ideal for her age.
She then tries on lingerie that will improve things and
can see her new outline on the screen. Says Mikiko, who
runs Wacoal's so-called proportion clinic at Tokyo Department
Store: "We have learned that about 60%of women wear
underwear that's the wrong size for them." As a result,
most customers buy fuller brassieres or longer girdles after
a computer session. The buyers are usually in their 50s
or 60s.
So far, Wacoal has no plans to export the high=tech underwear
service to foreign countries. One barrier: The computer
software only has data relevant to the figures of Japanese
women.
Questions:
1. Women can use the right undergarment to
A. hide or highlight their curves
B. protect their curves
C. change their shapes
D. deface their shapes
2. In developing the computer graphic system Wacoal spent
A. $1.2 million
B. $2.9 million
C. $5 million
D. $6 million
3. Mikiko is
A. the manager of Wacoal
B. a customer of Wacoal
C. the manager of Tokyo Department Store
D. the manager of a proportion clinic
4. About 60% of women
A. wear right underwear
B. wear wrong underwear
C. show some interest in the computer graphic system
D. show no interest in the computer graphic system
5. The leading buyers of the lingerie are
A. girls
B. twenty-somethings
C. old women
D. middle-aged women
答案：ABDBC
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Words:
brassiere: n.奶罩，胸罩
come up with: 提出，发现
figure: n.体形，形象，画像，雕像
girdle: n.腰带，女子的紧身褡
highlight: v.突出，强调，使显著
lingerie: n.女内衣
session: n.从事某项活动的一段时间
underwear: n.内衣
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